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1. Impact Positioning

We help define strategic impact positioning, ensuring it brings to life your social and environmental vision in a way that will meaningfully connect with people.

How we do it:
Materiality assessments, positioning workshops, stakeholder interviews, community x cultural connector workshops.

2. Designing for Impact

Sustainability on TikTok

By tackling complex brand challenges through product and strategic innovation, we drive meaningful change whilst simultaneously inspiring consumers, balancing social and environmental benefits with cultural relevance.

How we do it:
Consumer research and insights, semiotics, expert creative ideation, forecasting.

3. Community Storytelling

Nike Social Community Impact

Identifying, capturing and amplifying the unique voices and experiences within communities to a global audience, in a way that platforms the community whilst highlighting the positive social impact of community x brand initiatives.

How we do it:
Research and community outreach, ethnography and photo journalism, in-depth interviews, content creation, CSRD-compliant impact tracking and reporting.

4. Community Impact Strategies

Jägermeister Night Embassy

We help brands understand how to nurture and grow communities in a way that’s beyond surface level. We develop ongoing programmes that promote diverse and equitable opportunities, and empower local communities and community leaders.

How we do it:
Needs assessments, identifying key stakeholders, establishing partnership frameworks, designing and implementing community programmes and initiatives, CSRD-compliant impact tracking and reporting.

5. Impact Tracking

Nike x London Youth Games

By gathering insights and data from internal stakeholders, experts, communities, and consumers, we track cultural and social performance throughout a project; helping brands understand their impact in a digestible format for measuring progress and attracting future investment in compliance with CSRD legislation.

How we do it:
Defining clear objectives and developing impact indicators, data collection via surveys and interviews, stakeholder interviews and feedback loops, thematic analysis, impact narratives and case studies.

Here are some examples of recent challenges we’ve loved working on:

1.
Nike: Future Materials

How should we position our sustainable material innovations for early adopter streetwear enthusiasts?

Nike: Future Materials

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